Maybe tourists aren't flocking to Colorado for pot

Next with Kyle Clark. 9/19/2016 9NEWS @ 6.

DENVER - How many people visit Colorado specifically to get high?

Want to take a guess?

A recent survey found only 5 percent of tourists said they came to our state solely for the weed.

Twelve percent of people who visited said they visited a dispensary while they were here.

“At the beginning I think there was so much talk about it that there was some concern that everywhere they went people would be smoking and especially for families that was a concern,” Denise Miller. She works for Strategic Marketing and Research Insights, the research firm that studied all the facts.

“The people who were concerned it might keep them away aren’t being kept away,” she said.

According to Miller’s survey, 64 percent of tourists said marijuana didn’t influence their decision to come to Colorado at all.

And according to the survey, those who went to dispensaries actually did more stuff than people who didn't. They're more likely to visit museums and experience that urban lifestyle.

They're less likely to hike, climb and do all that physical stuff.

Copyright 2016 KUSA


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