The BBB suggests relying on expert opinion when it comes to evaluating a charity. Their website has a comprehensive review of nonprofits against 20 standards.
Also, be cautious when giving online. A website that looks legit can be set up in less than an hour.
Don't succumb to high-pressure emotional pitches. Giving on the spot is never necessary. Always avoid the middle-man, also.
The BBB also recommends consumers take a closer look at the impact of non-monetary donations like drives for food and clothing.
Visit www.denver.bbb.org/charity to research charities.
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