Executive Wheels: Hey Colorado! There's a pickup truck named after you!

DENVER BUSINESS JOURNAL - American automakers love Colorado.

No, not because they operate a manufacturing plant in the state, but because they name vehicles after cities in Colorado.

Remember the Oldsmobile Aurora? Don’t feel bad if you don’t. Oldsmobile only made the Aurora from 1994 to 2003, before General Motors phased out Olds in 2004. And there’s a good chance that Olds wasn’t thinking about the Colorado city when it came up with the Aurora name.

Dodge is still making the Durango pickup truck, which it introduced in 1997. Durango: A manly-sounding truck named after a manly-sounding city.

Read more at the Denver Business Journal: http://bit.ly/2nXzokN

Copyright 2017 Denver Business Journal


JOIN THE CONVERSATION

To find out more about Facebook commenting please read the
Conversation Guidelines and FAQs

Leave a Comment