The company offers clients a wide range of traditional advertising services, but they are also skilled at analyzing consumer trends, including how consumer tastes might evolve months or years down the road.
SRG depends on a a team of chefs, industrial designers, Web experts, marketers, and consumers to take part in what SRG executives call "ideations," creative meetings to brainstorm new product con Savvy consumers in Colorado and from around the country also take part in SRG's "ideations" - creative powwows - for companies ranging from Starbucks to Doritos.
The company also relies on its proprietary "culinary shifts" research, categories of food trends that attempt to map the culinary cutting edge and guide companies across the sharp divide between trend and fad.
Learn more about SRG by visiting http://www.srg.com/
(KUSA-TV © 2012 Multimedia Holdings Corporation)