Search and rescue crews responded to the scene near the Pikes Peak Highway.
Chelsy Murphy, a spokesperson for the Convention and Visitor's Bureau of Colorado Springs, says the helicopter was part of a film crew that was shooting a test video for Audi at the time of the crash.
Murphy says four people were injured in the crash.
A spokesperson for Memorial Hospital in Colorado Springs says all four passengers in the helicopter have been released.
The pilot of the helicopter, Jim Dirker, is a former 9NEWS pilot.
The El Paso County Sheriff's Office say the helicopter went down between 7:00 and 7:30 a.m. around mile marker 19, near the Pikes Peak Cog Railway.
The Pikes Peak Highway remains open to mile marker 13. The highway should fully re-open Saturday afternoon. .
Deputies say the crash did not spark a fire.
The Cascade Fire Department and the El Paso County Search and Rescue responded to the crash.
"There was a concern that there was a significant amount of fuel based on the manner in which the helicopter landed....it was on its side and leaking fuel actively but once they got the hazmat team members on the scene it did not appear there was as much of a spill as originally thought, " says Lt. Lari Sevene, with the Cascade Fire Department.
What is important to note about Friday's filming: this was not just any Audi car, but for the driverless Audi. The car was developed by a team from Stanford University.
The car is an Audi TTS that has been set up with a GPS. Once programmed, it can follow any route on a map.
"It's exciting technology being able to drive a car up a mountain without a person behind the wheel. It uses a GPS, so the car has no connection or remote control from the helicopter, its strictly autonomous," says Audi Spokesperson Brad Stertz.
Volkswagen, the company that makes Audi, claims the car can drive over rocky terrain and on curvy roads without a driver.
Back in April, USA Today not only did a story on the car, it talked about this specific drive. Audi announced they would take the driverless vehicle up one of the most difficult roads in the world: Pike's Peak Highway.
Audi released the following statement after the crash:
"Audi is saddened by the helicopter incident that took place this morning near the summit of Pikes Peak. Today's film crew was shooting a test run of the "Autonomous Audi TTS Pikes Peak," a joint program between Audi, the Electronic Research Laboratory in Palo Alto, California, and Stanford University. The goal of the project involves ascending Pikes Peak autonomously without a driver behind the wheel to demonstrate the capabilities of advanced driver assistance systems and GPS. The car was not involved in the incident."
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