Motorola broadens Razr brand with new smartphones

12:59 PM, Sep 5, 2012   |    comments
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Verizon Wireless starts taking pre-orders Wednesday for the first of the new phones, the Droid Razr M.

It's a cheaper, smaller phone than the Razr that Motorola Mobility launched last year.

The Razr is the name of the wildly popular clamshell phone launched in 2004. Motorola hasn't had a hit since then. The $99 Razr M will be in stores next week.

Motorola is following up with the launch of two high-end models, the Razr HD and Razr Maxx HD, later this year.

It's emphasizing long battery life - up to 21 hours of talk time for the Maxx HD, or 10 hours of video streaming.

(Copyright 2012 The Associated Press. All rights reserved.)