The Finnish maker of the wildly-popular Angry Birds game - Rovio Entertainment - will launch Bad Piggies on Thursday.
The main characters from Bad Piggies are already featured in Angry Birds.
While the goal of Angry Birds is to attack pigs who steal the birds' eggs, Bad Piggies focuses on pigs building things.
"The way we see the birds destroy things whereas the pigs they are the builders. So this is a game that's completely based around the concept of the pigs building things - they see delicious eggs and start heading that way and start building all kinds of devices to reach their goal," Petri Jarvilehto, game developer, said. "It's the characters, the universe, it is everything that we can create with those fantastic little birds or fantastic little pigs and that I think is a crucial difference in mind set in terms of how we've approached this."
Analysts estimate the value of Rovio at $6 billion to $9 billion.
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