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At the Holiday Inn in Frisco, Andy Bradford and the staff have had a busy holiday season on the front desk.

"It's been steady. We picked up about 20 rooms just overnight," Bradford said.

Since Dec. 21, the more than 200 room hotel has been sold out nearly every night, and business is up over last year.

"Ever since the weekend of [Dec. 21] we have been up about 150 percent [from last year]," Bradford said.

In Silverthorne, at Virgin Island Ski Rentals, Eli Robertson has also seen more people pass through his ski rental store doors thanks to big December snow.

"The last few weeks we have had great snow, and a lot of people have been coming into town," Robertson said.

The downside is that Robertson says while traffic volume is great, higher lift ticket prices this year have hurt sales.

"They are much more expensive than they were last year, at least 10 percent at Vail and Beaver Creek. The exception to that is Copper, which has a great deal at $79," Robertson said.

He says the impact can be seen in how much vacationing skiers rent.

"The same number of people are coming, but when you have a choice on a cold day of going skiing for $120 or going and sitting in a hot tub for nothing, nothing sometime seems like a good deal," Robertson said.

Room rates can average between $200 to $300 during peak season so try booking Sunday through Thursday to find better deals.

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