KUSA - A new online business in Colorado is aiming to increase tourism in the state while giving customers the adventure of a lifetime.

Wishlist assembles different vacation packages on its site based on specific themes - including adventures, wellness or a romantic getaway.

Wishlist is the brainchild of DU-graduate Wade Rosen, who says he got the idea while traveling in Spain. Rosen says Wishlist works only with local, Colorado companies to develop vacation packages and make lasting memories.

"The most common (Wishlist) is the adventure one, and that includes things like rock climbing, whitewater rafting, zip-lining across the Royal Gorge, snowshoeing, ice climbing, the list goes on," Rosen said.

He says all Wishlist packages are between $99 and $169.

To learn more, visit