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KUSA – Ford can officially add "loyal" – in addition to tough – to its list of character attributes.

According to CNBC, Ford has the most loyal customers, with 64 percent returning to the brand. Its F-150 truck, in fact, is the top-selling vehicle in the country.

Mercedes-Benz and Toyota tied for the No. 2 spot, with 57.8 percent of customers returning.

Click through the above photo gallery to see the full top 10.

Read CNBC's rationale for the rankings here: http://cnb.cx/1kHIQ7C.

(KUSA-TV © 2014 Multimedia Holdings Corporation)

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