x
Breaking News
More () »

Denver's Leading Local News: Weather, Traffic, Sports and more | Denver, Colorado | 9NEWS.com

National Retail Federation expects strong finish to the holiday season

NRF found that 59% of shoppers surveyed started shopping in early November.

COLORADO, USA — The National Retail Federation (NRF) expects "a strong finish to the holiday season," with sales numbers expected to be much higher than projected several months ago.

Holiday sales during November and December are expected to increase between 3.6% and 5.2% over 2019, to a total between $755.3 billion and $766.7 billion nationwide. This is a 3.5% increase in average holiday sales over the past five years.

“Consumers have shown they are excited about the holidays and are willing to spend on gifts that lift the spirits of family and friends after such a challenging year," NRF President and CEO Matthew Shay said in a statement. "We expect a strong finish to the holiday season and will continue to work with municipal and state officials to keep retailers open and the economy moving forward at this critical time.”

NRF expects that online and other non-store sales, which are included in the total, will increase between 20% and 30% to between $202.5 billion and $218.4 billion, up from $168.7 billion last year.

Continue reading at the Denver Business Journal

RELATED: Holiday Guide: Everything you need to know about celebrating the holidays in Colorado

RELATED: McRib returns to Colorado for first time since 2015

RELATED: USPS encourages customers to send their holiday cards, gifts early

> Top stories curated daily just for you! Sign up for the 9NEWSLETTER to get can’t-miss stories, Next and Broncos content, weather and more delivered right to your inbox.

SUGGESTED VIDEOSMile High Mornings

MORE WAYS TO GET 9NEWS

Subscribe to our daily 9NEWSLETTER

Download the 9NEWS APP
iTunes: http://on9news.tv/itunes
Google Play: http://on9news.tv/1lWnC5n 

HOW TO ADD THE 9NEWS APP TO YOUR STREAMING DEVICE

ROKU: add the channel from the ROKU store or by searching for KUSA.

For both Apple TV and Fire TV, search for "9news" to find the free app to add to your account. Another option for Fire TV is to have the app delivered directly to your Fire TV through Amazon.