Colorado-based real estate company Re/Max Holdings Inc. said it's starting up a mortgage company.

Re/Max (NYSE: RMAX) said its new Motto Mortgage will open mortgage franchises throughout the U.S.

"Today we are extending our core competency of franchising into the mortgage origination market by introducing Motto Mortgage," said Dave Liniger, Re/Max CEO, chairman and co-founder, in a statement.

Ward Morrison, most recently Re/Max/s vice president, region operations and business opportunities, is the president of Motto Mortgage.

Read more at the Denver Business Journal: