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A closer look at the first new Broncos uniform design in 27 years

Broncos' dark navy blue helmets are now matched with orange jerseys at home; white tops on road. There’s also alternative dark blue jersey and throwback uniform.

ENGLEWOOD, Colo. — If it’s true the suit makes the man, then the 48 men who dress game day for the Denver Broncos should start playing better.

Those large, gaudy, Nike swoosh stripes are out. The flexibility to wear 10 different dress combinations are in as the Broncos revealed their new uniform redesign Monday.

The Broncos are calling their new uniform closet "The Mile High Collection." 

The first uniform change for the Broncos in 27 years, the new uniforms aim to pay tribute to the team’s tradition with a modern look that also recognizes the Rocky Mountain region.

“I’m incredibly excited,’’ said Broncos President Damani Leech. “It’s a fresh take on our uniforms as a primary set, so it’s not a dramatic departure from where we’ve been. We have great colors, great logo and uniforms. It’s a refresh that I think it’s really exciting.”

The early reviews say the biggest hit was the Broncos' fourth uniform -- a throwback look that has an orange jersey and lighter blue ‘D’ helmet, that pays tribute to the Orange Crush era and the Broncos’ first Super Bowl appearance in 1977 and also the John Elway-Dan Reeves era. The throwback helmet was used by the Broncos from 1968-96.

Including the throwback, the Mile High Collection closet features a total of 10 uniform combinations off four jerseys, four pants (counting the throwback) and three helmet.

“They were made for Broncos Country,’’ said Hailey Sullivan, the Broncos’ chief marketing officer. “We’ve infused the heart of the fan throughout. Hopefully you’ve picked up on how purposeful (we were). We wanted to infuse the fandom throughout — from the helmet to the fabric to every aspect of the jersey to the whole closet. I’m really excited. It’s for Broncos Country.”

New Denver Broncos uniforms

 A quick breakdown of the uniforms:

— The primary home uniform will have an orange jersey, most likely most commonly paired with white pants, but they can also be matched with orange and midnight (dark), navy blue pants.

— The primary road uniform will have a white jersey, which would pair up with any of three pants — white, orange or midnight navy blue.

— The alternative uniform, to be worn only at home, will be the midnight blue color and again can be matched up with any of the three colors but most likely will draw the same midnight navy blue or white pants. The alternative dark blue jerseys would also match well with the white pants.

--The throwback uniform has an orange jersey with white and blue stripes at the shoulder sleeve, white pants with orange and blue thin stripes down the side and the old-fashioned light-blue helmet with bucking Bronco inside the D logo that was used from 1968-1996. 

Credit: Denver Broncos

Helmets

A breakdown of each uniform part:

— The new metallic satin matte finish of the navy helmets with a matching navy facemask makes both the home and road uniforms. There is a light orange, dual stripe not visible from the front. It starts from the crown of the helmet and stripes to the back.

— For the alternate helmet, there is a white metallic satin finish with the team’s current logo. All of the logos on the primary and alternate helmet are approximately 15 percent smaller than the logos on the current model.

— There is a 5280 insignia on the bottom front of the helmets with the players number and “Broncos” on the back lower part.

 — The alternative helmet will be white with a white facemask and two dark blue stripes down the back which will match the all-blue uniform.

--The throwback helmet was what the Broncos primarily used from 1968-96.

Credit: 9NEWS

Jerseys

— There is no bold stripe down the side. There is a triangular stripe at the shoulders, along with a small Nike checkmark. The orange jersey has white and dark blue stripes at the shoulder; the white jersey has orange and dark blue stripes at the shoulder and the dark blue jersey has orange and white stripes at the shoulder.

— The sleeve caps show mountain peaks with the underpart consisting of perforate triangles that pay tribute to Colorado summit markers and its high altitude.

— From a distance, some eyes may see the road jerseys as looking similar to the road jerseys of teams that incorporate a heavy emphasis on white with a dark number outline, most recently the Cincinnati Bengals with their redesign. For example, the Bengals use an orange and black color scheme while the Broncos use orange and dark blue. From a distance, the dark navy blue appears subtle.

— There is a clean, block-style design of numbers on the front and back of the jersey with the nameplate in the upper-middle of the back of the jersey.

—The white road jerseys have midnight navy blue numbers while the home orange and alternative blue jerseys are meshed with white numbers.

Pants

— The pants come in all three colors and are interchangeable. There are stripes on the pants, although far less obtrusive than the bold Nike swooshes the team used from 1997 through this past 2023 season.

— The pants have two thin stripes of different colors – a long one that runs from the belt to the knee and a second half stripe. The white pants have a blue and orange stripe, the orange pants have blue and white stripes, the blue pants have orange and white stripes.

— The numbers “5280” are centered on the stripe to mark Denver’s altitude.

Credit: 9NEWS

Socks

— The Broncos will wear all orange socks – from foot to knee – with their orange pants; all blue socks with their blue pants and all white socks with their white pants. The throwback uniform socks are classic, with a light blue base and three orange stripes.

The Broncos will host a uniform launch party for fans Monday from 6 p.m. to 8 p.m. at their team store at Empower Field at Mile High in Denver. The team store at Empower Field is open all day Monday.

The process for the uniform redesign began in January 2023 – just five months after the Walton-Penner group purchased the Broncos – and included owner Carrie Walton Penner leading a group of staff to Nike headquarters in Oregon last year. Broncos controlling owner and CEO Greg Penner also provided input as did a groups of players, staff and even head coach Sean Payton, along with more than 10,000 fans via a survey.

Leech said a majority of Broncos fans wanted new uniforms and nearly all the players. He added the fans and players wanted to keep orange as the primary color and the team logo. 

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Credit: Denver Broncos

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